If you're selling any kind of product or service online you'll
need to be able to accept online payments. If you have a merchant
account great, if not there are other options available to you
that you really should know about. Two of the most popular are
Clickbank
and Paypal.
They both make it easy for anyone with an online business to
accept cc payments online. You'll want to offer as many alternate
payment methods as possible, like phone in orders, fax, cc.
By offering more then one payment method you'll increase your
sales tremendously.
If you sell multiple products you'll need to outfit your site
with some kind of "shopping cart" software. Shopping
cart software makes it easy for people to purchase multiple
items from your site and add them to your cart. You'll want
to make sure you include good product descriptions, photos and
specifications to make it clear to the buyer what you are selling.
Make sure to post a guarantee such as "full refund within
30 days" or whatever yours happens to be. Customers need
to know what their options are if they are unhappy after making
a purchase from you. You'll also want to make sure you include
a privacy
policy if you collect email addresses or any other type
of personal information from your visitors. Your privacy policy
tells them how you will use the information collected and how
it is stored.
Below are many valuable links that will help you become more
familiar with the world of e-commerce and help your site to
accept payments online for your products and or services.
Paypal
Firesale Motivator: Discover the 2 most important tricks
that make people click the BUY button. Learn 3 simple methods
to create cash sucking Info Products the easy way - even if
you can't write a single intelligent word. Comes complete with
script to create your own "fire sales".
Store
Shopping Cart: A free shopping cart solution if you
have less then 10 items to sell. If you need more power upgrade
to one of the monthly fee plans. Templates are included to make
your store look professional.
Ecommerce
Guide: The source for e-commerce news, trends, product
reviews, and how-tos for businesses running online or e-commerce
sites and selling and marketing products and services.
How
E-Commerce Works: A fascinating article that describes
how e-commerce works and how to start your own E-commerce site!
Google's
Froogle: Froogle is an extension of the Google search
engine that millions of people around the globe use daily to
research products before they purchase. Listing your product
in Froogle is a free way to extend the reach of your marketing
efforts to millions of new customers.
Ikobo:
Sign up free and send money easily from anywhere
anytime.
Free
Shopping Cart Software: If you're going to sell
multiple items you'll need something called a "shopping
cart". This site offers a free one, and it's very nice.
2CheckOut:
Start accepting credit cards on your website without a merchant
account and for a setup fee under 50.00